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20 Nov

Visual Art signs partner agreement with Billboard Media – strengthens the position in Skåne

Visual Art is signing a partner agreement with the Malmö-based company, Billboard Media, which currently operates 120 out-of-home advertising displays in Malmö. 6.4 million contacts every week. With the acquisition of the Danish company, City Media, last spring, Visual Art is strengthening its position in the Öresund Region.

Billboard Media operates 120 back-lit Euro-size displays in Malmö. Their signs have a reach of 6.4 million contacts per week, with a VAC* reach in Malmö of 79%. Their customers include Triangeln, Malmö Stad, MKB, ICA Banken and Sats.

“The Öresund Region is growing at an incredible rate. With Billboard Media and City Media alongside us, we are in a very strong position. We aim to be our customers’ Nordic partner, and that means that we must have a presence in all major cities,” says Andreas Lind, CEO of Visual Art. Read more

 

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