Visual Art has partnered with 7-Eleven since 2010 and is now a full service provider for 7-Eleven’s Digital Signage solution.
7-Eleven’s stores have two different digital channels; menu screens and digital window displays. The purpose of the menu screens is to promote offerings and provide a media channel where media exposure is sold to suppliers. The screens in the windows have the purpose to attract passers-by to enter the store using emotions and cravings.
Our digital signage solution is implemented in 190 7-Eleven convenience stores and Shell petrol stations. At the petrol stations we are also communicating car related products such as car wash, which can be boosted by the store personnel.
For 7-Eleven and Shell Visual Art is a turnkey provider delivering digital strategy, concept, content production, procurement of hardware, roll-out, scheduling and broadcast by the VA Player software, quality check and support.