Jordbærpikene Elevates Guest Experience with Digital Menu Boards in Partnership with Visual Art
February 12, 2024
Jordbærpikene, a renowned Norwegian café chain, is thrilled to announce a transformative partnership with Visual Art, a leading provider of digital signage solutions. This collaboration introduces cutting-edge digital menu boards across Jordbærpikene's locations, designed to enhance the overall guest experience, streamline service speed, and increase average sales per customer through Visual Art’s expertly designed menu boards.
In an innovative move to stay relevant and cater to customer preferences, Jordbærpikene’s digital signage solution enables dynamic content adjustment following different times of the day. This dayparting strategy ensures that offerings are as appealing and timely as possible, meeting guests with the perfect suggestions whether for morning coffee, lunch specials, or evening treats.
– “We are incredibly excited about our partnership with Visual Art. Their proven track record in enhancing customer experiences through digital signage in cafes and restaurants speaks volumes. By integrating digital menu boards, we’re not just modernizing our service; we’re transforming how we connect with our guests. Their expertise ensures that our offerings are not only visually appealing but also strategically presented to meet our customers’ needs at exactly the right time. This is a game-changer for Jordbærpikene, enabling us to elevate our guest experience to new heights while driving sales in a highly competitive market”, says Frank Angelvik, CEO at Jordbærpikene.
– “Our Design Studio’s deep understanding of how design and content can significantly impact sales and customer experience is at the core of what we do. At Visual Art, we believe it’s not just about displaying products but about creating a narrative that resonates with the audience. From the size of the font to the number of products displayed, and the use of animations, every detail is meticulously planned to steer the eyes and influence decision-making. We’re thrilled to bring our expertise to the table and help Jordbærpikene elevate their overall guest experience”, says Andreas Ström, Chief Revenue Officer at Visual Art Group.
The integration of digital menu boards goes beyond just visual appeal; it’s a strategic enhancement of Jordbærpikene’s service and atmosphere. Custom-built casings ensure that these digital displays blend seamlessly into the café environments, elevating the ambiance and creating an inviting atmosphere for guests.
Central to this digital transformation is Visual Art’s proprietary digital signage software, Signage Player, which offers Jordbærpikene full control over their digital content across all locations. Signage Player is renowned for its seamless content management, unparalleled integration capabilities, and comprehensive monitoring features, ensuring that Jordbærpikene can effortlessly manage its digital signage fleet.
With a track record of success, Signage Player is trusted by over 250 companies and brands worldwide, including industry giants such as Subway, Kesko, McDonald’s, and Lego, showcasing its effectiveness and reliability across more than 70,000 displays in 39 countries. Its compatibility with a wide range of hardware platforms, from Tizen and WebOS to Android and iOS, underscores the flexibility and adaptability of Visual Art’s digital signage solutions.
Jordbærpikene’s adoption of Visual Art’s advanced digital signage technology is a testament to their commitment to innovation and customer satisfaction. This partnership not only sets a new standard for the guest experience in Norway’s café scene but also demonstrates the powerful impact of digital signage in enhancing service quality and boosting sales.
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